Money Bags™

Win a Lamborghini – SkyCity Auckland

The objective for New Zealand entertainment complex and casino, SkyCity Auckland was to deliver increased footfall and loyalty.

Entrants to a Free Prize draw could win a Lamborghini worth over $500,000 at a LIVE event.

A lucky winner needed to choose 4 winning MoneyBags™ from a set of sealed MoneyBags™ to win the Lamborghini.

Developed the Money Bags™ concept and Jackpot & prize insurance of more than $5 Million.

Managed the loss adjuster as well as supplying the security sealed Money Bags™ envelopes.

A live event that delivered theatre around the prize allowing for massive media support.